Marketing Research Analyst

Cloud Tech LLC - ليبيا - Benghazi

Responsibilities : Provide guidance and consultation in identifying and articulating problems and/or opportunities to be investigated • Manage market research projects, which includes preparing research plans, establishing timelines, managing research project budgets, coordinating data collection and entry, preparing written reports, giving an oral presentation, developing appropriate research methodologies. • Mentor other members of the team on projects and research initiatives and provide guidance on market research best practices • May perform quantitative data collection studies, using paper, mail, electronic surveys; focus group interviews; and /or other quantitative research methods; analyze and interpret data using basic and advanced statistical procedures and methodologies; determine and utilize appropriate analytical tools and methodologies for the project • Communicate research findings and provide relevant and actionable insight for decision-making around identified needs and opportunities; identify and use appropriate tools to convey information • Conduct competitive/industry/market trend research in specific segments, markets, and delivery modes using appropriate specialized data sources • Manage external vendors and solicit quotes for services


Requirements • Proven Market Research Analysis experience • Ability to interpret large amounts of data and to multi-task • Strong communication and presentation skills • Excellent knowledge of statistical packages (SPSS, SAS or similar) • Search engines, web analytics and business research tools acumen • Familiarity with CRM programs • Adequate knowledge of data collection methods (polls, focus groups, surveys etc) • Working knowledge of data warehousing, modeling, and mining • Strong analytical and critical thinking • BS degree in Statistics, Marketing or related field

تاريخ النشر: ٥ يناير ٢٠٢١
الناشر: LinkedIn
تاريخ النشر: ٥ يناير ٢٠٢١
الناشر: LinkedIn